Search Engine Optimization (SEO) is the set of strategies aiming to enhance and improve the positioning a site in the results pages, natural (organic) in search engines, can be optimized a page (or even the whole site) to be better understood by search engines.

The result of the use of SEO techniques is the best positioning of a site on a search results page.

Example: If you go to google and search for "rasj tool kit" for example, the first site that appears is www.rasjtoolkit.com.

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